Your champions in architecture, design and the built environment

Your champions in architecture, design and the built environment

Your champions in architecture, design and the built environment

Your champions in architecture, design and the built environment

Your champions in architecture, design and the built environment

Your champions in architecture, design and the built environment

Your champions in architecture, design and the built environment

Telling your business stories better

Who we are

Experienced marketers who care to grow your business.

Things we’ve done

We work with innovators in architecture, design, and the built environment.

Illawarra Festival of Architecture & Design

BlueScope

Greensmith & Co

Who we connect your brand to

We know these groups of audiences like the back of our hand. Here’s who they are and what they’re thinking.

  • I’m a sole trader or small contractor team that specialise in residential builds. I deal with renovations as well and new-builds.

    My projects are at $3,000 - $6,000 sqm.

    I care about quality and prestige and want a process that’s smooth and collaborative. My goal is to deliver a project on budget and the client can afford. The project gets through council, the architect and contractors are easy to manage, collaborative, and is a problem solver.

    My challenge is that I have existing experience with other products and suppliers but I always want to know I’m getting the right price and keeping ahead of the curve to be efficient. I need help navigating regulations and limiting risks.

    I value improving the client experience my firm's’ credibility, providing confidence and peace of mind.

  • I’m a Sydney or south coast residential or commercial architect. I’m a sole trader or in a mid-sized firm, dealing with renovations as well and new-builds. My projects are at $3,000 - $6,000 sqm.

    I care about quality and prestige. I knows my trade well, enjoy innovation and want to be known as progressive. 

    My goal is to deliver a project on budget that delivers a smooth process for the Client and to feel comfortable my vision and translating that for the client.

    My biggest challenge is occasionally struggling with existing builders and suppliers but I’m worried about the risk of trying something new.

    I value systems and processes that help me scale services, improve the client

    Experience and he firms’ credibility to provide confidence and peace of mind.

  • I work for a big builder or developer at a state or national level. I’m an executive overseeing selection of suppliers for large scale developments.

    I care about professional credibility and adhering to the company financial and social and environmental values of the company.

    My goal is to deliver projects that reflect profit goals, sales targets while climbing the ladder or cementing a legacy.

    My challenge is that I work with suppliers but want to show that I’m always getting the better deal, and I can solve tricky problems to meet and increase KPIs.

    I value proving my worth beyond what I achieved last year.

  • I’m a local interior designer from Sydney and the south coast. I’m a professional with a growing business that consults on residential, multi-dwelling and commercial projects.

    I care about quality and prestige and want to work with collaborators and suppliers who accommodate budget, have strong values and an aesthetic.

    My challenge is that I want to work with collaborators and suppliers who are experts, professional and accommodating to my needs.

    I value that my projects stay on budget and I achieve a smooth process. This will make me feel comfortable with my vision and translating that for the client.

  • I’m a local homeowner originally from Sydney with a home in the Illawarra. I’m a professional with a growing family who is looking to build or renovate in the Illawarra.

    I care about quality and prestige. But mostly I want a process that’s smooth and collaborative. I want to be proud of the home I live in and/or own.

    My goal is to complete a project on budget that I can afford. The process should be smooth and without surprises. I want to feel comfortable that my build team has my interests in mind.

    I’m scared of horror stories of builders, architects and the building team who I'd struggle to work with. I’m worried about the risk of trying someone new.

    I’ll be happy if I can just make the building process enjoyable and I have a home that I can be proud of.

  • I’m a sales manager for a building materials business that supplies to residential and commercial projects. My products are unique and want to the builders, architects, interior designers, and landscape architects to specify my products in the plans. I also sell directly to homeowners.

    I care about professional credibility and adhering to company financial and social and environmental values.

    My goal is to secure projects that reflect profit goals, sales targets while climbing the ladder or cementing a legacy.

    My challenge is that I always need to connect with more architects, builders, interior designers, landscape architects and homeowners. It’s also hard to stay in touch with existing clients. I struggle to prove my value sometimes with all the technical information needed and their expectations around costs and schedules. I want to be known to be able to solve tricky problems and deal with councils and regulation.

    I value proving my worth beyond what I achieved last year.

We can help with

  • From blogs, websites and award submissions to new product releases and partnerships announcements. We write for all formats in ways that understand your audience’s needs and unite that with your business goals.

    • Blogs

    • E-Books

    • Project profiles + testimonials

    • Award submissions

    • Media releases

    • Editorial

    • Social media

    • Websites

    • Brochures

    • Presentations

    • Anniversary books

    • Annual Reports

    • Speeches

  • Want to have your social driving brand and stay in touch with your website? Want content that integrates with your sales and email marketing?

    • Competitor + positioning analysis + audit

    • Creating social strategy

    • Creating social content plans

    • Hashtag selection

    • Key message + content theme framework

    • Influencer marketing

    • Social content creation and

    • profile management

    • Reporting on success

  • This is a touchpoint that is helpful to use to reach out to the existing prospects in the database.

    • Content writing

    • Web production

    • Graphic design

    • Database segmentation

    • Marketing automation

    • Customer insights

  • Supporting your social media content and producing your building project profiles is what we do best.

    • Strategy + scripting

    • Scheduling location and suppliers

    • Interviews of spokespeople

    • Video and photography

    • Editing

    • Social media posting and copywriting

  • We deliver Public Relations campaigns that connect with your ideal audience and leverage the power of traditional, digital and social media outlets and influencers.

    • PR strategy and media story angles

    • Targeted media list created specific to your project

    • Proactive media pitching and outreach

    • Launch announcements press releases and supporting media materials

    • Media liaison and schedule management

    • Ghostwriting of editorial opportunities

    • Reporting

  • For new businesses to establish their brand position and capture Google Search, along with established brands that need a website that works better for their evolution.

    • Website development

    • SEO and analytics

    • UX design

    • Content management systems

    • Copywriting

  • Especially for new businesses seeking a strong brand identity and well-designed set of business communications essentials to get started.

    • Logo design

    • Brand design

    • Style guide

    • Tone of voice

    • Key message development

    • Business card and email footer and Powerpoint design and templates

    • Social media templates

  • Leverage connections with industry associations or events that give access to bigger prospect reach. Eaves has experience with the biggest industry association and media outlets to introduce your brand to. 

    • Identify partnerships

    • Approach partners with strategy

    • Develop engagement strategy

    • Negotiate partnership terms + pricing

    • Arrange digital and in-person events

    • Integrate with broader marketing plan

    • Reporting

  • We help to set up business to capture leads and use your systems like Hubspot, Intercom, Outreach, Marketo, Salesforce, Website, and Socials to capture target prospect data better and know how to use that system.

    • Lifecycle marketing

    • Marketing automation

    • Customer insights

    • Lifetime Value Optimisation

    • Email marketing

People talk

What they’ve said about us

I wanted to extend my thanks to Penny and the team at the Illawarra Festival of Architecture & Design. This is an amazing initiative for the Illawarra and the architecture and design community and we're really proud to be involved.

Dane Taylor
Designer
Dane Taylor Design